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Cyber Media (India) Ltd. Company History and Annual Growth Details

Established in 1982, Cyber Media (India) Limited is a specialty media
house, with nine publications in the infotech, telecom, consumer
electronics and biotech areas; and an end-to-end media value chain
including the internet, events and television. The Company has five
subsidiaries and two associate companies. These companies as a group
are engaged in media services which include market research, content
outsourcing, multimedia, gaming and media education.

The group's Media business includes the print titles Dataquest,
PCQuest, Voice&Data, BioSpectrum, Living Digital, DQ Channels India, DQ
Week (Chennai, Delhi and Mumbai). Cyber India On-Line (www.ciol.com) is
India's largest technology website, and includes online editions of all
CyberMedia titles. CyberMedia Events, the region's largest organizer of
IT events, conducts over 100 events every year, including Bangalore
IT.com, Nasscom exhibition, IT Kerala, Hi-Tech Pune, etc. CyberMedia
TV develops knowledge-oriented general interest programs on mass

Media Services include IDC India, the leading IT and telecom research
company in the region and amongst global leaders in technology
research; CyberMedia Services (content and publishing BPO services);
CyberMedia Research, which focuses on the media and entertainment
sectors; CyberMedia Digital, the multimedia and gaming development and
distribution company; and the School of Convergence, for content
creators and media managers.

Mr. Pradeep Gupta, a first generation entrepreneur, along with his
family members promoted CyberMedia in 1982. The Group has the
following tie-ups:

* McGraw Hill, the publishers of the world's largest business magazine,
Business Week, to publish an Indian edition of Business Week. This
agreement has been submitted to the Ministry of Information and
Broadcasting for its approval.

* International Data Corporation, one of the world's largest IT market
research companies for its operations in India. IDC India is a wholly
owned subsidiary of Cyber Media.

* Kaleidoscope Entertainment, producer of acclaimed films like Bandit
Queen, Saathiya etc., for media education i.e. the School of

* Dice Careers Inc., the world's largest tech job board for the
establishment of a tech job board in India, through a new joint venture
company Cyber Media Dice Careers Limited (A Company proposed to be
incorporated for the purpose).

* SRI Consulting Business Intelligence (SRIC-BI), a company which owns
the VALS brand that has propriety methodologies and technologies to
segment and understand consumer behaviour based on psychographics


To expand globally in the knowledge domain through quality media
products and services

Key Points

A De-risked Business Model

With a balance in the print and non-print business as well as a balance
between the media products and media services, CyberMedia straddles the
complete value chain and therefore is not dependant upon the decline of
any one part of its business.

Market Leadership Position

CyberMedia's publications reach out to 1.2 million readers and 0.5
million online community. Its publications are considered leaders in
their respective categories and enjoy strong brand equity in the Indian
Information, Communication & Technology (ICT) industry. CyberMedia
gives prestigious awards to key industry performers and also ranks
companies annually e.g., DQ Man of the Year, DQ Top 20, PCQuest Users'
Choice and Voice&Data Man of the Year, Biotech etc. These awards have
been benchmarks for corporates in the respective IT, telecom and
technology areas.

Focussed Strategy

CyberMedia has always looked at a focussed strategy. It started off in
IT, expanded into ICT area and is now expanding in the 'knowledge'
domain. Due to this focus, CyberMedia has been one of the media groups
that has withstood the downturn in the ICT industry in the year 2001
and 2002. This is primarily due to the distinct segmentation of each of
the publications and clear focus on the target audience. These two
factors have assisted the Company in maintaining its readership and
advertising rates for each of the publications.

Intellectual property

CyberMedia has substantial intellectual property through the content
that it has been generating primarily in-house over the last 22 years
across a variety of sectors and various media including Internet

CyberMedia has an extensive database of the key players in the IT,
telecom and biotechnology industries in India to whom it circulates its
publications. This ensures a qualified readership and helps it in
attracting and charging a premium for advertising.

One of the core strengths of the Group is the quality of original
content generation. Apart from in-house research, content is also
generated through CyberMedia News and CyberMedia Labs.

Industry Relationships

With diversification and strong industry position in publications,
research, events, multimedia, TV and new initiatives in education and
BPO publishing, CyberMedia has developed strong relationships with
companies, both Indian and multinationals, in the IT industry. The
Company has the ability to leverage these relationships to address
various client needs including advertising, event participation and
recruitment among others. This has enabled the Company to be a one-stop
content and service entity for the entire Indian IT, telecom and now
biotechnology and consumer electronics industries.

Professional Management

The Company is professionally managed with an extensive management
structure and enjoys a very low employee turnover. Most of CyberMedia's
senior personnel have been with the Company for over 5 years. Each of
the heads of businesses enjoys flexibility in business decision-making
and is also responsible for growth and profitability of each business

Marketing and Distribution Network

The Company enjoys a wide distribution network across the entire
country. CyberMedia has arrangements with established distributors
across India including:

* India Book House (IBM), the country's largest distributor of print

* AH Wheeler & Co (AHW) covering all railway stations across India

* Malik News Agency in Dubai

Recognitions and Testimonials

'One of the most eagerly awaited issues is the July issue of DataQuest
every year. The annual survey helps position various companies in terms
of how they are doing, how they are not doing, where they are winning,
where they are not winning'- Azim Premji, Chairman Wipro Ltd

'I have been reading DataQuest for the last 20 years. I think it had
done a great job in chronicling the travails, the achievements, and the
challenges of the Indian IT and software industry'- Nandan Nilekani,
MD, Infosys Ltd

'DataQuest has been the first journal in IT and it has remained on the
top all these years. And it will remain at the top because it has been
very sensitive to the needs of the IT industry'- FC Kohli, Deputy
Chairman, TCS Ltd

'I look forward to reading Voice&Data. It's played a very positive role
in the Indian communications industry'- Sunil Mittal, CMD, Bharati

'Voice & Data has been very attentive to the telecom operators, and has
been successfully able to project their many concerns and desires'-
Vinod Vaish, former DoT Secretary

'Voice & Data has played a pioneering role in monitoring and promoting
telecom scenario in India'- Prithipal Singh, former CMD, BSNL

'BioSpectrum has had a great beginning, wish you an exciting future'-
Dr R A Mashelkar, CSIR

'BioSpectrum has played a pioneering role in raising the profile of
IndianBiotechnology. BioSpectrum comes across as a responsible and a
well researched publication that compares well with its international
counterparts. CyberMedia must be congratulated on taking this bold
initiative of bringing out a monthly dedicated to a nascent sector like
Biotechnology which today enjoys a large readership across industry,
government and academia'- Kiran Mazumdar Shaw, CMD, Biocon

'BioSpectrum has excellent content and get up'- Dr M S Swaminathan,
Father of Green Revolution

'BioSpectrum is fulfilling biotech information gap with excellent
content'- Dr Manju Sharma, ex-Secretary, Department of Bio Technology

'The DQ Week is an excellent publication which highlights the problems
and areas of concerns for the channel community very effectively'- JP
Modi, Chairman, Delhi Computer Traders Association:

'These days, cases of frauds are happening quite regularly. By
highlighting these cases, The DQ Week is doing a noble cause for the
channel community'- Shivkumar Bajaj, President, Coimbatore Computer
Dealer's Association:

'It's a huge event, a very impressive one, so I think we can see many
more opportunities and further cooperation, further links and that's
why, the British Government is taking this event so seriously and
regarding it as so important'- Stephen Timms, Minister for eCommerce &
Competitiveness, UK on Bangalore IT.com event

SOC @ IMI ranked as India's eighth-best niche school in the Outlook
annual survey of top 50 management schools in India - 15 September 2003

PCQuest, launched in 1987, is India's most influential IT magazine
(IMRB I-Tops survey 2003)

'CIOL is India's largest IT related portal in terms of content and the
business potential that it offers' - Mediaturf Worldwide

Group Structure

Each of the businesses has been segregated into various SBUs, primarily
to retain business focus and understand and retain profitability of
each unit. Besides the information provided here, CyberMedia also has a
100% subsidiary named Cyber Holdings Ltd., which is yet to carry out
any substantial activity.

Key Milestones

Key milestones of CyberMedia over the years are set out below:

Year Milestone

1982 Founded Dataquest, the first computer magazine in India

1987 Founded IDC (India) in association with IDC USA
Launched PCQuest, one of the leading PC user magazines in India

1991 Began Events to provide direct contact between users and vendors

1994 Launched Voice & Data, leading magazine in India for the
telecom and data communications industry

1995 CyberMedia TV prepares TV programmes on IT

1996 Began Cyber India Online, www.ciol.com, the leading
IT portal in India
Set up first IT newspaper in India, the DQ Week Chennai
Initiated an IT magazine for the family, Computers @ Home

1997 Started CyberMedia Digital (formerly known as Cyber Multimedia),
a leading distributor and publisher of multimedia in India

1999 Launched DQ Channels India to serve the distributors, resellers
and IT dealers

2001 Established School of Convergence, the first, institute of
converging media education in India

2003 Launched BioSpectrum, India's leading magazine in the
biotechnology space Repositioned Computers @Home as
Living Digital

Launched CyberMedia Services for Content BPO Services
CyberMedia Research focuses on the entertainment industry

2004 JV with Dice Inc.

2005 Tie up with SRI Consulting Business Intelligence for consumer

-Cybermedia (India) Ltd is entering the capital market with a public issue of 28.23 lakh equity shares of Rs 10 each. The IPO, priced at Rs 60 per share, is expected to help the company raise Rs 16.94 crore. The issue opens on May 4 and closes on May 9. Khandwala Securities Ltd are the sole lead managers to the issue.

-Cyber Media has been informed by its Joint Venture Partners, Dice Inc, partners in the Company's JV Company (Cyber Media-Dice Careers Ltd) that they have been acquired by General Atlantic LLC & Quadrangle Group LLC.


-Cyber Media acquires 49% stake in US-based content services company Publication Services, Inc.


- Cyber Media (India) Limited has appointed Ms. Shilpi Gupta, Company Secretary, as the Compliance Officer of the Company with effect from April 23, 2008, in place of Mr. Krishan Kant Tulshan, Executive Director & Compliance Officer.
Oct 21, 12:00 am
Oct 21, 4:14 pm
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