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Accounting Policies of Sanguine Media Ltd. Company

Mar 31, 2015

A) Basis of Accounting

The accounts of the Company are prepared under the historical cost convention and are in accordance with the applicable accounting standards and accordingly accrual basis of accounting is followed for recognition of income and expenses except where otherwise stated and where the exact quantum is not ascertainable. Expenditure on issue of share capital, if any, is accounted when actually incurred.

b) Revenue Recognition

Revenue is recognized to the extent that it is probable that the economic benefits will flow to the Company and the revenue can be reliably measured. The following specific recognition criteria are met before revenue is recognized:

(i) Revenue will be recongnised on completion of the project / telecast of advertisement / prints of ads in news papers/ magines etc.

(ii) Interest income is recognized on a time proportion basis taking in to account the amount outstanding and the applicable interest rate

(iii) Dividend income is recognized when the company's right to receive dividend is established on the reporting date.

c) Fixed Assets

Fixed assets are stated at total capitalized costs relating and attributable directly or indirectly to acquisition and installation thereof as reduced by the accumulated depreciation thereon.

d) Depreciation/Amortization

Depreciation is provided on pro-rata basis on Straight Line Method at the rate prescribed under schedule II to the Companies Act, 2013 with the exeption of the following:

(i) Assets costing Rs.5000 or less are fully depreciated in the year of purchased.

e) Inventories

Inventories are valued as follows:

(i) Raw Materials, Stores and Spares: at cost

(ii) Work in Progress: at lower of estimated cost or net realizable value

(iii) Waste Materials, Damaged goods, Scrap: if any at net estimated realizable value

(iv) Finished Goods: at lower of cost or market value.

f) Investments

Investments that are intended to be held for more than a year, from the date of acquisition are classified as long term investment are carried at cost less any provision for permanent diminution in value. Investments other than long term investments are being current investments are valued at cost or fair market value whichever is lower.

g) Assets & Liabilities

The Assets and Liabilities are taken at the book value certified by the Management.

Foreign Currency Transactions

Foreign Currency Transactions are normally recorded at the exchange rate, prevailing on the date of transaction or conversion, as the case may be.

i) Taxes on Income

(i) Current Tax: Provision for Income Tax is determined in accordance with the provisions of Income Tax Act, 1961.

(ii) Deferred Tax Provision: Deferred Tax is recognized on timing differences between the accounting income and the taxable income for the year, and quantified using the tax rates and laws enacted or substantively enacted on the Balance Sheet date.

Deferred Tax Assets are recognized and carried forward to the extent that there is a reasonable certainty that sufficient future taxable income will be available against which such Deferred Tax Assets can realized.

j) Miscellaneous Expenditure

Preliminary expenses / shares and deferred revenue expenses etc. are not amortise during the year.


Mar 31, 2014

A) Basis of Accounting

The accounts of the Company are prepared under the historical cost convention and are in accordance with the applicable accounting standards and accordingly accrual basis of accounting is followed for recognition of income and expenses except where otherwise stated and where the exact quantum is not ascertainable. Expenditure on issue of share capital, if any, is accounted when actually incurred.

b) Revenue Recognition

Revenue is recognised to the extent that it is probable that the economic benefits will flow to the Company and the revenue can be reliably measured. The following specific recognition criteria are met before revenue is recognized:

(i) Revenue will be recognised on completion of the project / telecast of advertisement / prints of ads in news papers/ magazines etc

(ii) Interest income is recognised on a time proportion basis taking in to account the amount outstanding and the applicable interest rate

(iii) Dividend income is recognised when the company,s right to receive dividend is established on the reporting date.

c) Fixed Assets

Fixed assets are stated at total capitalized costs relating and attributable directly or indirectly to acquisition and installation thereof as reduced by the accumulated depreciation thereon.

d) Depreciation/Amortization

Depreciation/Amortization on Fixed Assets is provided on Straight Line Method, at the rates specified in Schedule XIV to the Companies Act, 1956 (as amended).

e) Inventories

Inventories are valued as follows:

(i) Raw Materials, Stores and Spares: at cost

(ii) Work in Progress: at lower of estimated cost or net realizable value

(iii) Waste Materials, Damaged goods, Scrap: if any at net estimated realizable value

(iv) Finished Goods: at lower of cost or market value.

f) Investments

Investments that are intended to be held for more than a year , from the date of acquisition are classified as long term investment are carried at cost less any provision for permanent diminution in value . Investments other than long term investments are being current investments are valued at cost or fair market value whichever is lower.

g) Assets & Liabilities

The Assets and Liabilities are taken at the book value certified by the Management

h) Foreign Currency Transactions

Foreign Currency Transactions are normally recorded at the exchange rate, prevailing on the date of transaction or conversion, as the case may be.

i) Taxes on Income

(i) Current Tax: Provision for Income Tax is determined in accordance with the provisions of Income Tax Act, 1961.

(ii) Deferred Tax Provision: Deferred Tax is recognized on timing differences between the accounting income and the taxable income for the year, and quantified using the tax rates and laws enacted or substantively enacted on the Balance Sheet date.

Deferred Tax Assets are recognized and carried forward to the extent that there is a reasonable certainty that sufficient future taxable income will be available against which such Deferred Tax Assets can realized.

j) Miscellaneous Expenditure

Preliminary expenses/shares and deferred revenue expenses etc. are not amortise during the year

k) Presentation and Disclosure of Financial Statement

During the year ended 31-03-2014, the revised Schedule VI notified under the Companies Act 1956, has become applicable to the company for preparation and presentation of its financial statements. The adoption of revised Schedule VI does not impact recognition and measurement principles followed for preparation of financial statements. however, it has significant impact on presentation and disclosures made in the financial statements. The Company has also reclassified the previous year figures in accordance with the requirement applicable in the current year.


Mar 31, 2011

1. Accounting Convention

The company Maintain it accounts on accrual basis. The financial statements are prepared under the historical cost convention in accordance with the generally accepted accounting principles in India and materially comply with the mandatory accounting standards and statements issued by The Institute of Chartered Accountants of India.

2. Inventory Valuation

Unutilised Commercial time is shown, as Closing Stock of banking in the Balance sheet and the same is valued at contract price.

3. Fixed Assets

All Fixed Assets are stated at cost of acquisition. Cost includes all other related expenses incurred.

4. Depreciation

- Tangible Assets: The Company provided depreciation on all fixed assets on Straight Line Method at the rates and in the manner prescribed in Schedule IV to the Companies Act, 1956.

- In Tangible Assets: The Company provides depreciation on all fixed assets on Straight Line Method at the rates and in the manner prescribed in Schedule XIV to the Companies Act, 1956.

5. Foreign Currency

Transactions in foreign currencies are recorded at the rate ruling on date of the transaction. Exchange differences are recognized in the Profit and Loss for the Period in which the difference arise.

6. Provision for Tax

Deferred Tax resulting is recognised, subject to the consideration of prudence, on timing difference, being the difference between taxable income and accounting income that originate in one period and are capital of reversal in one or more subsequent periods. The deferred tax assets are not recognized in unabsorbed depreciation and carried forward of losses, unless there is virtual certainly that sufficient future taxable income will be available against which such deferred tax Assests can be realized.


Mar 31, 2010

1. Accounting Convention

The company Maintain it accounts on accrual basis. The financial statements are prepared under the historical cost convention in accordance with the generally accepted accounting principles in India and materially comply with the mandatory accounting standards and statements issued by The Institute of Chartered Accountants of India.

2. Inventory Valuation

Unutilised Commercial time is shown, as Closing Stock of banking in the Balance sheet and the same is valued at contract price.

3. Fixed Assets

All Fixed Assets are stated at cost of acquisition. Cost includes all other related expenses incurred.

4. Depreciation

Tangible Assets: The Company provided depreciation on all fixed assets on Straight Line Method at the rates and in the manner prescribed in Schedule XIV to the Companies Act, 1956.

# In Tangible Assets: The Company provides depreciation on all fixed assets on Straight Line Method at the rates and in the manner prescribed in Schedule XIV to the Companies Act, 1956.

5. Foreign Currency

Transactions in foreign currencies are recorded at Che rate ruling on data of the transaction. Exchange differences are recognized in the Profit and Loss for the Period in which the difference arise.

6. Provision For Tax

Provision for current tax is made after taking into consideration benefits admissible under the provisions of the Income Tax act, 1961.

Deferred Tax resulting is recognised.subject to the consideration of prudence, on timing difference, being the difference between taxable income and accounting income that originate in one period and are capital of reversal in one or more subsequent periods. The deferred tax assets are not recognized in unabsorbed depreciation and carried forward of losses, unless there is virtual certainly that sufficient future taxable income will be available against which such deferred tax Assests can be realized.tainty that sufficient future taxable income will be available against which such deferred tax assets can be realised.

 
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