|The company was incorporated in 1948 at Allahabad Geep Industrial Syndicate Ltd. is engaged in the manufacture of dry cell torch cases dry cell batteries and miniature bulbs. The Company also manufactures different kinds of sheet metal products. The Company's Products are sold under the trade name 'GEEP' and 'JANATA'.
In 1980-81 the Company undertook to set up a new factory for the manufacture of 78million dry cell batteries per annum at Mysore. The Project was completed in 1983-84. During 1987-88 the company undertook to modernise its dry cell battery unit and imported machinery from Taiwan and the modernisation work was completed during 1990-91.
The Great Eastern Commercial Corporation was amalganated with the company on 1st March 1965.
The name of the company was changed from the Great Eastern ElectroplatersLtd, to Geep Flashlight Industries Ltd. in November 1961. And again to Geep Industrial Syndicate Ltd. during 1978-79.
In 1948, a year after India gained independence, Mustafa Rashid Shervani, a young man inspired by the nation's drive towards self
reliance, introduced his country to a new technology from the United
States of America. He established an electroplating unit at Allahabad.
His plant was the first of its kind in India, and second in whole of
Asia. He called his company The Great Eastern Electroplaters Limited.
In 1951, The Great Eastern Electroplaters Limited pioneered the
manufacturing of flashlights with the introduction of two models under
the brand name 'Geep' (an abbreviation of its name) and 'Janta'. This
diversification was inspired by the same drive towards self reliance.
In 1966, the company set up a plant to manufacture miniature bulbs, and
in 1968 it diversified into the small format carbon zinc consumer
Now known as Geep Industrial Syndicate Limited, the company is a
leading flashlight and battery producer in India with market shares of
35% and 9% in the flashlight and battery business respectively. Its
brand name 'Geep' is a household name, and synonymous with quality
- Shervani Industrial Syndicate Ltd has appointed Mr. Raju Verghese S/o Mr. E N Mathew R/o of Allahabad, U.P. as Additional Director in the Board Meeting of the Company with immediate effect liable to retire by rotation.