ICICI Bank rolls out 25 electronic branches

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ICICI Bank rolls out 25 electronic branches
ICICI Bank Limited, India's largest private sector bank, on Thursday announced the launch of new technology-based initiatives to make banking simple and effortless. The Bank has since its inception leveraged technology to provide convenient and easily accessible banking services through a range of channels such as ATMs, internet, mobile and phone banking, bank said in the press release.

ICICI Bank rolls out twenty five 24x7 Electronic Branches across 18 locations and also launches a range of new technology initiatives to make banking simple, effortless and convenient for the customers

The Bank has continuously enhanced the functionality of these channels to deliver a growing bouquet of services, many of which were the first of their kind in the industry.

Continuing with this strategy, the Bank is now using technological advances and growing cost efficiencies in mobile devices and communications technology to make banking even more simple and convenient and match the customer's evolving behaviour.

Speaking at the launch Ms. Chanda Kochhar, Managing Director and CEO, said, "We have always leveraged technology to make banking convenient and enhance the customer experience. Our continuing adoption of innovative technology reinforces our commitment towards improving and developing our relationship with our customers. The new initiatives are in line with our "Khayaal Aapka" philosophy of keeping the customer's needs as the focal point of our business."

The new initiatives launched are as follows:

24x7 Electronic Branch

ICICI Bank has launched 24x7 electronic branches which are one-stop shops for all banking transactions. Customers can transact on their own, at a time of their convenience, with the help of various automated devices and kiosks. The electronic branch offers the facilities of a cheque deposit machine, an interactive kiosk through which internet banking services can be accessed easily by just swiping a debit card, a cash deposit machine with instant credit facility and 24-hour video conferencing with ICICI Bank's customer care personnel. Currently, there are 25 such electronic branches across 18 locations.

Tab Banking

ICICI Bank has launched Tab Banking, which gives a potential customer the convenience of opening his bank account at his or her home or office. Using a tablet equipped with mobile connectivity, our executive can scan the relevant KYC documents and click a picture of the customer, thereby doing away with the need for the customer to visit a branch.


ICICI Bank, in keeping with its commitment to reach out and facilitate banking in areas where there are no branches and ATMs, is launching a new tool called Bank-on-the-Move.

E-Locker: ICICI Bank has introduced E-Locker for its wealth customers. E-Locker is a virtual online locker, which is available on the ICICI Bank internet banking platform. The E-Locker can be used to safely store electronically scanned copies of important documents like legal agreements, policy documents, degree certificates and bank statements in various formats.


Enhancing the experience in day-to-day banking, ICICI Bank is launching Help-on-Tab that will allow its branch staff to pre-process customers' transactions while the customers are waiting to get serviced in the branch.


Read more about: icici bank
Story first published: Friday, August 24, 2012, 9:18 [IST]
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