If you are a new kid on the block, you need to sell even harder and throw-in a lot of freebies to grow customer base and your asset base.
IDFC Bank is doing just that with a host of freebies on savings account and bank deposits. These days nobody even cares, if the bank has a branch in the viscinity, given internet banking and doorstep banking. Take a look at some of the benefits IDFC Bank is offering:
Much Higher Deposit Rates
At 7.75 per cent on its 181 days to 270 deposit, IDFC Bank beats any of the government owned bank FD interest rates.
It also beats the larger private sector peers. An interest rate of 8.25 per cent for senior citizens is a pretty good deal, considering where interest rates now are.
Rs 25 lakhs insurance on visa debit cards
There is a Rs 25 lakhs worth insurance, if you apply for a debit card. This of course if you open a savings bank account first. Not bad if something extra is thrown in.
No penalty on withdrawal of Fds early
Normally, there is a penalty of 1 per cent, if you withdraw your fixed deposit before maturity. So, if you are getting 7 per cent for a particular time frame and you break early, you would end-up getting just 6 per cent. It will not happen in the case of IDFC Bank FD and you get the full contracted rate.
Unlimited free cash withdrwals at any ATM.
Normally, if you withdraw more than 3 times at a different ATM, there are charges that are applicable. In the case of IDFC Bank, there is no such charge that is levied.
Instant banking and online PIN in 4 minutes
The Bank offers instant PIN and online banking opening in just 4 minutes.
Other regular features
Apart from this there are the usual features like internet banking. The bank may ask you to maintain a minimum deposit like most other private sector banking peers.