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What Does Bancassurance Mean In The Banking System?
The term Bancassurance is associated with the partnership or tie-up between a bank and the insurance company. In this tie-up, the insurance company sells their product through the bank to the bank's customer. Bank and the insurance company agree on a term, ...

Bancassurance: An alternative distribution channel for insurance sale
Bancassurance is an alternate distribution channel for selling insurance plans wherein insurance companies tie-up with different banking entities for selling their insurance policies to the customer base of respective banks. This channel of bancassurance began functioning in the year 2000 ...
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