Pro-tier pain: The MacBook Pro M5 absorbs the steepest rupee increase in the lineup, driven by its higher unified memory configurations.

Root cause: AI infrastructure demand has nearly doubled DRAM spot prices in a single quarter, the core driver behind Apple's hikes.

Lineup-wide: On average, Apple has raised prices by roughly a fifth across devices to offset rising component costs.

Market reaction: Despite margin-protecting intent, Apple shares slipped as investors weighed higher prices against demand risk.