Audi, the German luxury car manufacturer announced that it has introduced a fully functional mobile showroom named the Audi Mobile Terminal which will take its showrooms to customers' doorsteps especially in tier II and tier III cities.
Joe King, Head, Audi India said, "This is where the next phase of growth will come from and we are now future-ready."
Audi Mobile Terminal will have a car on display, Audi Exclusive Elements and an Audi Lounge.
The company said in a statement, "The mobile terminal concept serves as a hub for conducting test drives and enables customers and prospects to connect with Audi dealers for enquiries, new bookings and after sales support, in the comfort of the Audi Lounge."
The company added, "The Audi Mobile Terminal is slated to visit more than 30 cities over the next 12 months and will target around 2,000 customers across India."