ICICI Bank and Ola cab aggregator have partnered to provide a host of services including digital loans, credit card and cab booking service via the bank's Pockets and iMobile app.
With the new deal, the customers of Ola shall be able to draw easy cash by way of instant and digital loan, credit card while ICICI bank apps will be made use for cab booking service from Ola.
The hosts of services that shall be offered as part of the new tie-up further include
Real time assessment of an Ola customer's profile would then lead to disbursal or grant of small ticket size loans if the customer does applies for the same. No paperwork shall be required for the same.
Executive Director, ICICI Bank, Anup Bagchi said, "These new propositions will help Ola's driver-partners to manage their finances in a better way, while also enable customers of Ola to get easy access to instant credit in a simple and secured manner. Furthermore, ICICI Bank customers will get the dual benefit of booking a cab and making payments directly through their 'iMobile' and 'Pockets' application."
For Ola drivers the bank has come up with Pay Direct card: This will facilitate Ola drivers to get their daily earned money directly in the new account. This card can at the same time be used for retail purchases.
Co-branded credit card in the making: The co-branded card shall be offered to customers of Ola offering reward points and other mutually beneficial deals including cashbacks.