Beer and spirits exports: Adie Broswon Group targets USD 6 million by FY27

Adie Broswon Group said it was aiming to triple exports from its beer and spirits arm. The target stood at USD 6 million in FY27. The group said it had crossed USD 2 million in export revenue in FY26. It added that overseas demand for alcoholic beverages was rising across key markets.

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The company said the FY27 goal equalled about Rs 57.7 crore. It said the planned exports covered its beer and spirits range. The portfolio included whisky, vodka and rum. The group said it was working to widen its global reach for alcoholic drinks.

Adie Broswon Group exports target for beer and spirits

Adie Broswon Group said a partnership was supporting its international expansion. The company said African Eastern was its global partner for the beer and spirits business. It added that the partnership helped build distribution across regions. The company said it was pushing exports using this route.

The group said the tie-up led to quick market access. It said the partnership had secured a presence in over 20 countries. These markets were spread across the Middle East, Africa, and Asia-Pacific. The company said this network supported plans for higher export volumes.

Adie Broswon Group exports growth and African Eastern partnership

Executive Director B S Chadha linked the export push to early results. "crossing USD 2 million in export revenues in the first year was a defining moment.\" Chadha said the company expected faster growth ahead. \"With the strong foundation we have established alongside African Eastern, we are confident of accelerating this momentum across markets and reaching USD 6 million in export revenue by the end of the next fiscal year,\" he said.

Chadha said the company was scaling up in specific overseas locations. It was expanding in markets like the UAE, Oman, and Singapore, Chadha said. \"Our vision is to position brands like Rockberg as a reflection of Indias Alco-Bev strength, while deepening our footprint and introducing innovations for sustained global growth,\" he said.

Adie Broswon Group operates in several sectors, including distillery, brewing, sugar, and renewable energy. The company said its current export plan focused on beer and spirits. It said the main aim was to lift overseas sales from FY26 levels. The group said it planned to reach USD 6 million in FY27.

With inputs from PTI