Global tech giant, Apple has surprised tech and fashion enthusiasts alike with the launch of a new and somewhat unconventional accessory, a sock-like iPhone bag called the iPhone Pocket. Developed in collaboration with Japanese fashion icon Issey Miyake, the product combines Apple's signature minimalistic design philosophy with Miyake's artistic approach to textiles, particularly his renowned pleated designs.
Apple Launches iPhone Pocket; Check Prices, Variants, Features & More
The iPhone Pocket comes in two distinct variants, each catering to different use styles:
iPhone Pocket Short Strap Variant: Priced at USD 149.95 (approximately Rs 12,500), this version can be worn on the wrist or attached to a bag for convenience.
iPhone Pocket Long Strap Variant: Priced at USD 229.95 (around Rs 19,000), this crossbody version allows users to wear the accessory like a sling bag.

iPhone Pocket Colours: 'Piece of Cloth', Designed By Issey Miyake
According to Apple, the iPhone Pocket is inspired by "a piece of cloth," reimagining what a pocket can be through the lens of Issey Miyake's artistry. The design reflects Miyake's signature pleated textures, which have been a hallmark of his work for decades.
iPhone Pocket Short Strap Variant Colours: Lemon, Mandarin, Purple, Pink, Peacock, Sapphire, Cinnamon, Black
iPhone Pocket Long Strap Variant Colours: Sapphire, Cinnamon, Black
The accessory's design merges fashion and function, offering both aesthetic appeal and practical usability. The stretchy, textured knit ensures that items are held securely while maintaining a stylish appearance.
iPhone Pocket Launch Date: When & Where To Buy iPhone Pocket?
Apple has announced that the iPhone Pocket will be available starting November 14 at select Apple retail stores and online platforms. The initial rollout will cover several international markets, including:
- United States
- United Kingdom
- France
- Italy
- Japan
- South Korea
- Singapore
- Taiwan
- Hong Kong
- Greater China
This release follows Apple's earlier experiments with crossbody straps for iPhones and represents a deeper push into lifestyle and fashion-oriented accessories, signaling the company's interest in merging technology with high-end design.
Will iPhone Pocket Be Available in India? When & Where To Buy iPhone Pocket in India?
Currently, Apple has not confirmed if the iPhone Pocket will be launched in India. Given that this is a limited-edition collaboration, the accessory may initially remain exclusive to select international markets. Consumers in India may need to wait for a local announcement or rely on international shipping and third-party resellers.
"This clever extra pocket exemplifies those ideas and is a natural accompaniment to our products. The color palette of iPhone Pocket was intentionally designed to mix and match with all our iPhone models and colors - allowing users to create their own personalized combination. Its recognizable silhouette offers a beautiful new way to carry your iPhone, AirPods, and favorite everyday items," announced Molly Anderson, Apple's vice president of Industrial Design.
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