Mr. Gaurav Dikshit has been recruited as an Advisor to the Board of AdCounty Media India Limited, a prominent digital-first adtech firm. The hiring is meant to strengthen Adcounty Media's long-term market expansion strategy, build on its partner ecosystem, and support its strategic plan for future growth.

In his new position, Mr. Dikshit will collaborate closely with the board and leadership to support strategic partnership direction, enhance growth metrics, and generate long-term value. He will also assist in unlocking new opportunities within digital ecosystems that have significant potential for beneficial effects.
Mr. Dikshit brings together strategies, insights, and execution into scalable business outcomes with his more than 20 years of experience in media, marketing, strategy, growth, content, and digital transformation.
He began his career as a media planning specialist, moving through the many levels of strategy, content, digital, corporate, and now managing firms. He is an ideas-driven leader. Working with agencies, clients, entrepreneurial owners, and business consultants has helped him create a well-rounded perspective.
An alumnus of the Indian Institute of Mass Communication (IIMC), Mr. Dikshit possesses an extensive knowledge of media, consumer insight, and the digital ecosystem.
He has held strategic and leadership positions at some of the most reputable companies in the sector throughout the years. As an entrepreneur, Mr. Dikshit has developed and grown several digital and content-based platforms with a focus on growth markets, particularly rural and emerging nations. Using all of his prior media, content, and technological expertise, he was able to develop and run two unique digital and content-focused platforms aimed toward rural clients and children.
Speaking on the appointment, the Co-founder & Whole Time Director of the Company of AdCounty Media, Mr. Delphin Varghese, said, "Gaurav's exceptional combination of strategic foresight coupled with directly applied entrepreneurial knowledge as well as a firm grasp of both traditional media outlets (TV/Radio) and digital ecosystems (social media) provides our executive leadership path with further strength as we ramp up growth opportunities. In addition, Gaurav's knowledge will significantly contribute to developing AdCounty Media's partner strategy, increasing our market position, and helping build a long-lasting value for both the business and our partners."
As Advisor to the Board, Mr. Dikshit will advise AdCounty Media on long-term value creation, growth frameworks, suggested collaborations, and revenue potential through the development of scalable digital marketplaces. AdCounty Media is a multinational adtech company focused on providing scalable growth solutions for mobile and web platforms.
In the third quarter of FY26, prominent investor Ashish Kacholia made a new investment in Adcounty Media India Ltd., acquiring a 2.92% stake through the purchase of 6,56,000 shares. The company's shares instantly benefited from this strategic move, rising 5% on Tuesday to settle at Rs 138 per share as of January 13.
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