To bring down the prices of wheat and atta, the Centre on Tuesday announced the allotment of 2.5 LMT of wheat at Rs 21.50 per kg for semi-government and cooperative organizations like Kendriya Bhandar, National Cooperative Consumers' Federation of India Limited (NCCF) and National Agricultural Cooperative Marketing Federation of India Ltd. (NAFED) under Open Market Sale Scheme.
That being said, the government directs these organizations to convert to atta and offer it for sale to the public under the 'Bharat Atta' brand at an MRP not exceeding Rs 27.50 per kg.

The reason behind this move is to make available atta to general consumers at affordable rates through physical and mobile outlets of Kendriya Bhandar, NAFED, NCCF and co-operatives of State Governments.
The Ministry of Consumer Affairs, Food & Public Distribution said, "Bharat Atta is being offered by these organisations for sale at an MRP not exceeding Rs 27.50/Kg which is lower than all India average retail prices of Atta."
Notably, the government is providing wheat for processing and sale of atta by the central/state cooperative agencies through physical/mobile retail outlets across the country.
In a written reply to the Lok Sabha, Union Minister of State for Consumer Affairs, Food & Public Distribution, Sadhvi Niranjan Jyoti highlighted that the stock of wheat in Central Pool as of 16th November 2023 is 209.85 Lakh MT.
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