Gold price in India remained elevated on April 14, as festive demand surged across the country. The day is being observed as multiple regional New Year celebrations, including Puthandu in Tamil Nadu, Baisakhi in Punjab, Bohag Bihu in Assam, while Vishu in Kerala and Pohela Boishakh in West Bengal are around the corner. The common factor behind these celebrations is the Sun's entry into Aries, which is the beginning of the Hindu solar new year and is considered highly auspicious for gold purchases.

At the same time, April 14 is also Ambedkar Jayanti, due to which financial markets remain shut. The National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) are closed today, and the India Bullion and Jewellers Association has not released fresh gold benchmark rates. As a result, today's gold prices are carried forward from the last trading session on April 13.
Gold Rate Today in India April 14
As per the latest available IBJA data, gold price today stayed strong across purity levels. The 24K gold rate today stands at Rs. 15,284 per gram or Rs. 1,52,840 per 10 grams. The 22K gold rate is at Rs. 14,010 per gram or Rs. 1,40,100 per 10 grams, which is widely used for jewellery.
The 20K gold rate is Rs. 13,379 per gram, while 18K gold is priced at Rs. 12,177 per gram. Meanwhile, 14K gold is available at Rs. 9,696 per gram. These IBJA rates exclude GST and making charges, serving as benchmark bullion prices in India.
Tanishq, Malabar, Joyalukkas & Kalyan Gold Rates Today, April 14
Retail gold prices differ slightly across jewellers due to brand premiums and making charges. Among leading brands, Tanishq is quoting the highest 22K gold rate today at Rs. 14,065 per gram, or Rs. 1,40,650 per 10 grams.
On the other hand, Malabar Gold & Diamonds, Joyalukkas, and Kalyan Jewellers are aligned at similar levels, offering 22K gold at Rs. 13,965 per gram or Rs. 1,39,650 per 10 grams. Buyers should note that final billing at stores includes an additional 3% GST along with making charges, which can significantly impact the total purchase cost.
Silver Rate Today April 14
Silver prices are also trading at elevated levels alongside gold. The silver rate today stands at Rs. 260 per gram, which translates to Rs. 2,60,000 per kilogram.
Why Gold Prices Are High Today
The rise in gold prices is largely driven by festive demand and seasonal buying trends. Another key factor is the upcoming Akshaya Tritiya festival, which is considered one of the most auspicious occasions to buy gold. Additionally, international factors are also sharpening the bullion prices in India
"Gold and silver are no longer just safe-haven assets; they are the market's clearest signal of global uncertainty. With the US-Iran ceasefire still fragile, FOMC minutes flagging inflation risks, and central banks continuing to accumulate gold at record pace, the structural bull case remains firmly intact. While silver's industrial and investment demand convergence makes it the high-beta opportunity of this cycle. Short-term volatility is noise - the medium-term trend is unambiguously upward. For investors, every meaningful dip remains a buying opportunity, not a reason to exit." said Prithviraj Kothari, Managing Director at RiddiSiddhi Bullions Ltd., President of India Bullion and Jewellers Association Ltd. and Chairman at Jain International Trade Organisation
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