iNvent Opens Largest Apple Premium Partner Store in Delhi to Enhance Regional Presence

iNvent has launched its 14th store in the national capital, which is touted as the largest Apple premium partner outlet in Delhi. Swarn Bajaj, iNvent's Founder and CEO, highlighted the growth of Apple's ecosystem in India and how his company benefits from it, even with two Apple Stores already operating in the Delhi NCR region.

Representative image

The new store is located in Pitampura, covering 3,833 square feet. Bajaj noted that Pitampura has been a key market for iNvent for over 14 years, with annual growth exceeding 20%. The area is home to many students and small businesses that find Apple's technology solutions appealing.

Apple Ecosystem Expansion

Bajaj mentioned that this is their 14th store in Delhi NCR and their 24th overall. He believes that iNvent complements Apple's presence by extending the ecosystem's reach to customers in NCR and tier 2 and tier 3 cities. "We are finding our role to be very complementary," Bajaj stated.

According to IDC, Apple achieved its highest-ever shipment of 5 million iPhones in the September 2025 quarter. Apple led both premium smartphones priced between Rs 53,000-71,000 and super-premium models above Rs 71,000, driving growth in India's smartphone market during this period.

Market Growth and Future Plans

Bajaj observed that the market is expanding rapidly, especially in tier 2 and tier 3 cities where demand remains unmet. "It is our responsibility to actually take this entire Apple ecosystem to these places and grow the market," he said.

iNvent plans to expand further into neighbouring states like Haryana and Rajasthan. The company already has stores in Himachal Pradesh, Haryana, Madhya Pradesh, Karnataka, and Rajasthan. "We are extending our presence in Rajasthan. So we are looking at continuous expansion," Bajaj added.

The Pitampura location combines a dense student population with small and medium businesses seeking productivity-enhancing technology solutions. This makes Apple's product range a suitable choice for the area, according to Bajaj.

With inputs from PTI