Maruti Suzuki India and Tata Motors anticipate record-breaking retail sales in October, driven by high demand during the festive season. Both companies are preparing for significant deliveries on Dhanteras. Maruti Suzuki, the nation's largest carmaker, reported delivering approximately 30,000 units on Tuesday. "We are also expecting another 10,000 deliveries tomorrow," stated Partho Banerjee, Senior Executive Officer of Marketing & Sales at Maruti Suzuki India.

Record Sales Expected
Banerjee highlighted that the company is experiencing strong demand and anticipates delivering around 200,000 units this month. "October is going to be an all-time high for us in terms of retail sales. It will be the highest ever," he remarked. The previous record was 191,476 units in October 2020. The increased sales are expected to reduce inventory levels to about 30 days from the current 36-37 days.
Tata Motors Passenger Vehicles Managing Director Shailesh Chandra noted a 30% increase in registrations this October compared to last year. "As a result, this October, the total registrations for Tata Motors are expected to be the highest ever for the company," he said. On Dhanteras alone, Tata Motors plans to deliver over 15,000 vehicles due to strong demand across its portfolio, including new launches.
Luxury Car Market Growth
Mercedes-Benz India Managing Director and CEO Santosh Iyer reported that the luxury car market leader achieved its best-ever sales this Dhanteras. This success was supported by new launches like the LWB E-Class and robust SUV sales, including models like GLC, GLE, and GLS. Iyer mentioned a 10% sales growth this Dhanteras compared to last year.
Kia India announced it delivered around 6,000 cars on Dhanteras. Meanwhile, JSW MG Motor India revealed it delivered over a hundred electric vehicles in a single day in Delhi-NCR. These figures highlight the growing demand for both traditional and electric vehicles during the festive period.
The automotive industry in India is witnessing a surge in sales during this festive season. Companies are capitalising on consumer enthusiasm with new launches and attractive offers. This trend indicates a positive outlook for the industry as it continues to recover and grow post-pandemic.
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