Maruti Suzuki and Tata Motors Anticipate Record Retail Sales During Festive Period

Maruti Suzuki India and Tata Motors are anticipating record-breaking retail sales this October, driven by strong festive demand. Both companies are preparing for substantial deliveries on Dhanteras. Maruti Suzuki, the country's largest car manufacturer, reported delivering approximately 30,000 units to customers on Tuesday. "We are also expecting another 10,000 deliveries tomorrow," stated Partho Banerjee, Senior Executive Officer of Marketing & Sales at Maruti Suzuki India.

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Record Sales and Inventory Management

Banerjee highlighted that the company is experiencing significant demand and anticipates delivering around 200,000 units this month. "October is going to be an all-time high for us in terms of retail sales. It will be the highest ever," he mentioned. The previous record was 191,476 units in October 2020. This surge in sales is expected to reduce inventory levels from the current 36-37 days to about 30 days.

Tata Motors Passenger Vehicles MD Shailesh Chandra noted a 30% increase in registrations this October compared to last year. Consequently, Tata Motors expects this month's total registrations to be the highest ever for the company. "On Dhanteras, we will deliver more than 15,000 vehicles," Chandra added, attributing the growth to robust demand across their entire portfolio, including new launches.

Luxury Car Market Trends

Mercedes-Benz India Managing Director and CEO Santosh Iyer reported that the luxury car market leader achieved its best-ever sales this Dhanteras. This success was supported by new launches like the LWB E-Class and strong SUV sales, including models like GLC, GLE, and GLS. Iyer noted a 10% sales growth compared to last year's Dhanteras.

Audi India also experienced a surge in festive demand, with bookings increasing by 40% compared to September 2024. This positive response underscores Audi's commitment to providing exceptional experiences for customers across India. Balbir Singh Dhillon, Head of Audi India, stated that continued demand for popular models such as the Audi A4, Q3, Q3 Sportback, Q5, and RS performance cars is driving growth.

Electric Vehicle Deliveries

Kia India announced it delivered around 6,000 cars on Dhanteras. Meanwhile, JSW MG Motor India revealed it delivered over a hundred electric vehicles in a single day within Delhi-NCR. These figures highlight the growing interest in electric vehicles among Indian consumers during the festive season.

The automotive industry in India is witnessing a significant boost during this festive period. Companies are recording impressive sales figures and managing inventory effectively while meeting customer demands with new launches and popular models.