Maruti Suzuki to Soon Decide on Revising Small Car Prices Following GST Adjustments

Maruti Suzuki India is contemplating a decision on whether to increase the prices of its small cars. Last year, the company reduced prices beyond the 8.5% GST benefit. A senior official mentioned that a decision will be made soon regarding the price adjustments. The company had previously reduced prices for models like S Presso, Alto K10, Celerio, and Wagon-R.

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In September last year, after the implementation of GST 2.0, Maruti Suzuki cut prices significantly. The S Presso saw a reduction of up to Rs 1,29,600, while the Alto K10 was reduced by up to Rs 1,07,600. The Celerio's price dropped by Rs 94,100 and the Wagon-R by up to Rs 79,600. These reductions were part of a strategic pricing initiative aimed at increasing motorisation.

Strategic Pricing and Customer Considerations

Partho Banerjee, Senior Executive Officer for Marketing & Sales at Maruti Suzuki India, explained that the strategic pricing was intended to boost motorisation. He addressed questions about potential price hikes similar to those announced by competitors like Hyundai Motor India. Banerjee stated that they are considering whether to revert to previous GST prices or maintain the reduced rates.

The company faces challenges with pending bookings exceeding 1.5 months despite a 100% growth in mini-segment vehicles this month. Banerjee highlighted the dilemma of serving customers who have already booked vehicles at current prices valid until December 31.

Export Milestones and Future Plans

Maruti Suzuki India achieved a significant milestone by exporting 3.95 lakh vehicles in 2025, marking its highest-ever export volume in a calendar year with over 21% growth compared to 2024. This accomplishment positions Maruti Suzuki as India's top passenger vehicle exporter for the fifth consecutive year.

Hisashi Takeuchi, Managing Director & CEO of Maruti Suzuki India, expressed pride in this achievement, stating it reflects India's manufacturing strength and global customer trust. He noted that amid global trade challenges, this growth supports India's export momentum responsibly.

In 2025, Maruti Suzuki exported 18 models to more than 100 countries. This year also marked the start of exporting Suzuki's first Battery Electric Vehicle (BEV), the e VITARA, from its Hansalpur facility. Over 13,000 units were exported to 29 countries, mainly in Europe.

Banerjee mentioned that Maruti Suzuki's plants are currently closed for annual maintenance. He indicated that they might continue serving customers who have booked vehicles until now for another 15-20 days while contemplating their pricing strategy.

With inputs from PTI