PC Jeweller Ties Up With UP’s CM Yuva Mission For 1,000 Franchise Stores; Stock In Focus

After signing a Memorandum of Understanding (MoU) with the CM Yuva Mission, which is part of the Department of MSME and Export Promotion, Government of Uttar Pradesh, PC Jeweller Limited has made a big step in growing its retail presence and supporting young entrepreneurs.

The agreement was executed on December 19, 2025, with a copy received by the company on December 23, 2025, as disclosed to stock exchanges.

This MoU comes after the company's previous notification from December 5, 2025, in which the Directorate of Industries and Enterprises Promotion, Government of Uttar Pradesh, authorized PC Jeweller to join the CM-YUVA Portal as a Franchise Brand. In order to promote entrepreneurship, especially among Uttar Pradesh's youth, PC Jeweller has offered to open 1,000 jewellery retail franchise units.

In order to foster an entrepreneurial setting, boost youth employability, encourage self-employment, and support Uttar Pradesh's economic growth, the agreement formalizes a cooperative framework between PC Jeweller and the state government. In addition to providing PC Jeweller with a chance to grow its retail footprint through a franchise-led development strategy, the initiative also focuses on innovation-driven enterprise creation.

The MoU is strategically significant for PC Jeweller from a business standpoint since it synchronizes growth goals with government-backed employment and entrepreneurial initiatives. In addition to enabling rapid market penetration with less capital investment, the franchise model increases brand awareness in Uttar Pradesh's Tier-II and Tier-III regions.

At the same time, the initiative supports the state's objective of job creation and MSME development through structured private-sector participation.

According to Screener's data, as of December 24, 2025, PC Jeweller's shares were listed on the BSE at a price of Rs 9.58, with a market capitalization of approximately Rs 6,945 crore, a P/E ratio of approximately 11.5-11.9, and a book value of approximately Rs 9.99 per share, indicating valuation at roughly book level but no dividend yield reported. The company's long-term profitability statistics, such as ROE and ROCE, are still quite low at about 12.7% and 6.5%, respectively.

On a consolidated basis, PC Jeweller Ltd., a major participant in the jewellery and gem industry, has had a varied growth trajectory across various time frames. The company's sales have fallen at a -10% CAGR over the past ten years, which is indicative of ongoing challenges in steadily rising topline, while profit growth has been moderate at a 5% CAGR over that time. Consolidated sales have suffered with a negative -15% CAGR during the last five years, while net profit has grown at a strong 48% CAGR, suggesting stronger profitability dynamics despite changing revenue trends.

With sales expanding at around 12% yearly and profits at roughly 52%, the three-year CAGR for more recent periods shows a more optimistic scenario, emphasizing the faster recovery and operational turnaround in recent years. Sales increased by over 190% and profits soared by almost 3,900%, according to trailing-twelve-month (TTM) data of PC Jeweller available on Screener.