Pernod Ricard India Announces Plans for Malt Distillery in Maharashtra with Rs 1,785 Crore Investment

Pernod Ricard India has announced plans to establish a malt distillery and maturation facility in Maharashtra. This initiative is part of the company's strategy to invest up to Rs 1,785 crore over the next decade. The ceremonial Bhoomi Pujan for the new plant took place at Butibori, Nagpur, attended by Maharashtra's Deputy Chief Minister, Devendra Fadnavis.

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Investment and Economic Impact

The agreement with the Maharashtra government was formalised on February 23, 2024. Pernod Ricard has already invested approximately Rs 100 crore in the state. The upcoming facility will be the company's largest in Asia, boasting an annual production capacity of 13 million pure alcoholic litres. This project highlights India's growing global economic stature, offering employment and fostering skill development.

Fadnavis emphasised that the project aligns with India's vision for a diverse and self-reliant economy. It will create direct employment for 700 to 800 people and generate indirect job opportunities across the region. Farmers will benefit from new opportunities to grow high-quality barley, enhancing their livelihoods and contributing to agricultural diversity.

Commitment to Quality and Sustainability

Pernod Ricard's rich heritage in premium spirit production will benefit this facility. Jean Touboul, CEO of Pernod Ricard India, stated, "We are proud to be at the forefront of this transformation, contributing to the economic and social prosperity of Maharashtra and beyond. Our vision is to shape a sustainable future, where India emerges as a hub for premium malt spirits crafted with global precision and local passion."

The project underscores Pernod Ricard's commitment to India, backed by a projected investment of up to Rs 1,785 crore over ten years. The company aims to drive economic growth while supporting farmers and various sectors in Maharashtra.

The new plant is expected to boost economic growth by providing job opportunities for hundreds of individuals. It will also foster skill development and entrepreneurship, aligning with India's vision for a dynamic economy. The facility's production of world-class malt spirit will contribute significantly to this goal.

Pernod Ricard's investment in Maharashtra is a significant step towards realising its Memorandum of Understanding with the state government. This commitment reflects the company's dedication to contributing positively to India's economy while ensuring sustainable growth in the region.