Saudi Arabia has set an ambitious target of attracting 7.5 million tourists from India by 2030, focusing on spiritual and leisure travel. With India being the third largest source of tourists in the Asia-Pacific region and a significant expat community in Saudi Arabia, the country aims to capitalize on the growing demand for travel from India.

Saudi Arabia is ramping up its efforts to attract tourists from India, with a goal of welcoming 7.5 million travelers from the country by 2030. This ambitious target was announced by Meshaal Qureshi, the Saudi Tourism Authority Trade Markets Director for India and the Subcontinent, during a recent Nusuk roadshow.
India: A Key Source Market for Saudi Tourism
India currently stands as the third largest source of tourists for Saudi Arabia within the Asia-Pacific (APAC) region. In 2023 alone, Saudi Arabia has already welcomed 1.18 million visitors from India, while over 1.88 million Indian expatriates reside and work in the Kingdom. This strong connection between the two countries has fueled Saudi Arabia's desire to further tap into the Indian tourism market.
Nusuk Platform Simplifies Umrah Journey
To enhance the travel experience for Indian pilgrims, Saudi Arabia has introduced the Nusuk platform, a digital gateway that streamlines the Umrah journey. Through this platform, travelers can conveniently apply for visas, obtain Umrah permits, book hotel accommodations, and secure flight bookings. This simplified process aims to make the pilgrimage to Makkah and Madinah more accessible than ever before.
Enhanced Air Connectivity between India and Saudi Arabia
Recognizing the importance of seamless travel, Saudi Arabia has significantly improved air connectivity with India. The air capacity between the two countries has grown to reach 2.8 million seats in 2023, marking a 31% increase since 2019 and a 19% increase from 2022. Direct flights now operate from 12 major hubs in India to key cities in Saudi Arabia, including Riyadh, Jeddah, and Dammam. Plans are underway to further enhance connectivity, particularly between Madinah and major Indian cities like Mumbai, Delhi, and Hyderabad.
Saudi Arabia: A Global Leader in Tourism Investment
Saudi Arabia is committed to becoming a global leader in tourism, with substantial investments being made in the sector. The country plans to invest USD 800 billion in tourism by 2030, with an additional USD 550 billion earmarked for the development of tourist destinations. This significant investment underscores Saudi Arabia's dedication to fostering partnerships, improving connectivity, and creating value for both international partners and domestic stakeholders.
Cultural Synergy between India and Saudi Arabia
Qureshi highlighted the strong cultural synergy between India and Saudi Arabia, emphasizing that both countries are culturally diverse year-round destinations with rich histories. This shared heritage and mutual desire for collaboration provide a solid foundation for further progress in tourism development between the two nations.
Saudi Arabia's ambitious plans to attract 7.5 million Indian tourists by 2030 reflect the country's commitment to diversifying its economy and positioning itself as a leading global tourism destination. Through strategic initiatives such as the Nusuk platform, enhanced air connectivity, and substantial investments in tourism infrastructure, Saudi Arabia is well-positioned to capture a significant share of the Indian tourism market and strengthen its position as a key player in the global tourism industry.
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