2-wheelers giant, TVS Motor Company has unveiled the latest addition and a new flagship to its iconic Apache line-up, the TVS Apache RTR 310 starting from Rs 2,42,990 in ex-showroom Delhi. The TVS Apache RTR 310 leads in innovation right from its unique design, engine layout, heat management and many differentiated technologies which are focused on rider engagement, safety and comfort.
Sudarshan Venu, Managing Director, of TVS Motor Company said, " The global launch of the all-new TVS Apache RTR 310 marks a momentous occasion for us, as this motorcycle encapsulates Apache's 18-year legacy of innovation and performance. With the TVS Apache RTR 310, we're taking our engineering to a whole new level, offering enthusiasts a motorcycle that's not only powerful but also brings together different technologies to give a unique riding experience. This motorcycle is positioned to be the flagship product for many global markets including India, Europe, LATAM and ASEAN."

Key features of the new entrant in the Apache family at TVS:
The motorcycle's 312.2 cc engine has a unique reverse inclined DOHC engine that provides a compact engine layout resulting in mass centralisation. The all-new forged aluminium piston is 5% lighter which produces a peak power of 35.6 PS @ 9,700 rpm and a maximum torque of 28.7 Nm @ 6,650 rpm. The engine is tuned for all-range torque delivery which gives you an unlimited thrill across the power band and the fastest in segment 0-60 of 2.81 secs.
The TVS Apache RTR 310 sports a forward-biased mass with an upswept sleek tail giving it a unique streetfighter silhouette. The DRL, headlamp and tail lamp are all designed to give a menacing cyborg look. The unique lightweight aluminium sub frame embodies an exoskeletal look that maximizes its agility. The all new lightweight 8 spoke dual coloured alloy wheels enhance the flamboyance.
The motorcycle is equipped with 5 ride modes namely Urban, Rain, Sports, Track and the all-new Supermoto mode that disengages the rear ABS while maximizing the power. The horizontal 5" TFT race computer offers unique UI themes, and customizable settings including traction control, cruise control, quickshifter, climatic seat control, TPMS, headlamp brightness and DRL control. The SmartXonnect Bluetooth connectivity links the TVS Apache RTR 310 with your smartphone offering a series of features including telephony, music control, GoPro control, smart helmet connectivity, voice assist, race telemetry, precise turn-by-turn navigation with
what3words, digi docs and crash alert.
TVS Apache RTR 310 will be offered on the TVS Built To Order platform which will empower customers to customize and personalize their machine based on 2 customisation kits namely Dynamic kit, Dynamic pro kit and a unique Sepang Blue Race Graphic option. The kits include first-in-segment technologies for hardcore motorcycle enthusiasts.
The TVS Apache RTR 310 boasts 12 exclusive freestyler accessories including a knuckle guard, visor, pannier and top box kit and 14 safety gears and lifestyle merchandise for the customers to choose from. The motorcycle offers 24x7 roadside assistance and hassle-free servicing with its annual maintenance contracts.
The TVS Apache RTR 310 is launched in 3 standard SKUs and 3 BTO customizations with attractive pricing. The starting price of Rs 2,42,990 is available on its Arsenal Black variant without quick-shifter, while the normal Arsenal Black variant is priced at Rs 2,57,990, and Fury Yellow is priced at Rs 2,63,990.
Vimal Sumbly, Head Business - Premium, TVS Motor Company, said, " The TVS Apache RTR 310 is the first of a new generation of Apache's that inherit a 40-year racing pedigree and are based on our 'Track to Road' philosophy. This machine will be the start of a new era of Freestyle Performance Motorcycling with a core essence of thrill and fun."
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