Dietrich Mateschitz

$27.40 B

Ranked #51 in World

About Dietrich Mateschitz

Dietrich Mateschitz, an Austrian billionaire entrepreneur born on May 20, 1944, and founder of the globally dominant energy drink Red Bull, passed away on October 22, 2022, at 78, after battling pancreatic cancer. Mateschitz, a marketing graduate from Vienna University of Economics and Business, revolutionized the beverage industry after launching Red Bull in 1987 with partner Chaleo Yoovidhya. His ventures extended into media with Seitenblicke magazine, ServusTV, and significant contributions to sports, including owning multiple motorsport teams, football clubs, and ice hockey teams. Mateschitz was also notable for his philanthropic efforts, such as the Wings for Life foundation for spinal cord research. Despite his achievements, he remained reclusive, known for his casual attire and passion for flying.

Born

May 20, 1944 in Sankt Marein im Mürztal, Styria, Austria

Died

October 22, 2022 (aged 78)

Source Of Wealth

Red Bull

Industries

Food & Beverage

Citizenship

Austria

Education

Master of Business Administration, University of Vienna

Children

Mark Mateschitz

Dietrich Mateschitz was born on May 20, 1944, in Sankt Marein im Mürztal, Styria, Austria. His parents were school teachers. Mateschitz attended Hochschule für Welthandel (now Vienna University of Economics and Business), graduating with a marketing degree in 1972. From an early age, he developed a passion for extreme sports.

Dietrich Mateschitz: Family

Mateschitz never married but had a son named Mark, born in 1992. He was known for his reclusive nature and rarely gave interviews. Despite his immense wealth, Mateschitz was known for his simplicity of dress and casual appearance.

Dietrich Mateschitz: Career Highlights

Mateschitz worked for Unilever and Blendax in marketing roles before discovering Krating Daeng energy drink while traveling in Thailand. In 1984, he co-founded Red Bull GmbH with Chaleo Yoovidhya. The company launched Red Bull in Austria in 1987 and transformed it into a global market leader among energy drinks. Mateschitz also owned Seitenblicke magazine and founded Media House in Austria, as well as establishing ServusTV, a television channel based in Salzburg.

Dietrich Mateschitz: Companies

Mateschitz's business ventures extended beyond Red Bull. He owned Seitenblicke magazine and founded Media House in Austria. Additionally, he established ServusTV, a television channel based in Salzburg.

Dietrich Mateschitz: Major Achievements

Mateschitz's major achievements include building Red Bull into a global energy drink powerhouse, transforming extreme sports through sponsorships and marketing, and achieving success in Formula One, football, and ice hockey. He also made significant contributions to spinal cord research and stunt professionals through his philanthropic efforts.

Dietrich Mateschitz: Awards & Achievements

Mateschitz received numerous awards and accolades for his contributions to business and sports. He was inducted into the Marketing Hall of Fame Germany in 2009 and received the Grand Decoration of Honour in Gold for Services to the Republic of Austria in 2012. Additionally, he was recognized as Entrepreneur of the Year by Ernst & Young in 2013.

Dietrich Mateschitz: Personal Life & Legacy

Mateschitz was known for his reclusive nature and rarely gave interviews.

He held a pilot's license and enjoyed flying. Mateschitz owned an island in Fiji and acquired and conserved houses and castles in the Austrian Alps. He passed away on October 22, 2022, at the age of 78, following treatment for pancreatic cancer.

Dietrich Mateschitz: Trivia

Mateschitz was a passionate extreme sports enthusiast and participated in various high-risk activities. He was known for his love of skydiving, skiing, and sailing. Additionally, he was a licensed helicopter pilot and owned a fleet of private aircraft.

Wealth History

Timeline

May 20, 1944

Dietrich Mateschitz is born in Sankt Marein im Mürztal, Styria, Austria.

1972

Graduates from Hochschule für Welthandel (now Vienna University of Economics and Business) with a marketing degree.

1984

Founds Red Bull GmbH with Chaleo Yoovidhya.

1987

Launches Red Bull in Austria.

2004

Buys Jaguar Racing Formula One team and renames it Red Bull Racing.

2010

Red Bull Racing wins Formula One World Constructors' Championship and Drivers' Championship.

2011

Red Bull Racing wins Formula One World Constructors' Championship and Drivers' Championship.

2012

Red Bull Racing wins Formula One World Constructors' Championship and Drivers' Championship. Successful high altitude skydiving exploration (Red Bull Stratos).

2013

Red Bull Racing wins Formula One World Constructors' Championship and Drivers' Championship.

2014

Facilitates the return of the Austrian Grand Prix to Formula One.

2021

Max Verstappen wins Formula One World Drivers' Championship for Red Bull.

2022

Max Verstappen wins Formula One World Drivers' Championship for Red Bull. Dietrich Mateschitz passes away at the age of 78.

Dietrich Mateschitz : FAQs

What is Dietrich Mateschitz's net worth?

As of 2022, Dietrich Mateschitz's net worth was $27.40 billion.

What are Dietrich Mateschitz's main sources of wealth?

Dietrich Mateschitz's main source of income comes from Red Bull.

In which industry does Dietrich Mateschitz primarily operate?

Dietrich Mateschitz is primarily involved in the Food & Beverage industry.

What is Dietrich Mateschitz educational background?

Dietrich Mateschitz holds a Master of Business Administration from the University of Vienna.

Is Dietrich Mateschitz dead?

Yes, Dietrich Mateschitz died on October 22, 2022 (aged 78).

How many children does Dietrich Mateschitz have?

Dietrich Mateschitz has 1 children.

Who was Dietrich Mateschitz and why is he famous?

Dietrich Mateschitz was an Austrian billionaire businessman best known for co-founding Red Bull GmbH, turning it into a global leader among energy drinks. He was influential in sports marketing and philanthropy.

How did Dietrich Mateschitz contribute to the world of sports?

Mateschitz's Red Bull brand is known for its association with extreme sports, owning Formula One teams such as Red Bull Racing, and supporting events like the Red Bull Stratos high altitude skydiving. He also owned football and ice hockey clubs.

What notable philanthropic efforts did Dietrich Mateschitz make?

Mateschitz co-founded the Wings for Life foundation for spinal cord research, organized the Wings for Life World Run to fundraise, donated 70 million euros to Paracelsus Medical University, and initiated World Stunt Awards for injured professionals.

What were some key milestones in Dietrich Mateschitz's career?

Mateschitz worked in marketing before founding Red Bull GmbH in 1984 and launching the energy drink in Austria in 1987. He expanded the brand globally, ventured into media with ServusTV and Seitenblicke magazine, and made significant impacts in sports marketing.