GRT Jewellers initially started with a humble origins with a single jewelry store in Chennai, Tamil Nadu. With the growing customer base, the total number of stores of GRT has dwindled over a period of time.
Rajendran established GRT which stands for G.R. Thanga Maligai in Chennai, Tamil Nadu. The GRT Jewellers was formed in the year 1964 with the sole intention to focus on the customer satisfaction.
The GRT Jewellers is one of the most trustworthy jewellers in India.
The house of GRT Jewellers is one of the fast-growing shopping hubs in the city of Chennai. It has become a household name in Chennai. The jewelry pieces from the house of GRT is known for its purity. It also offers a broad choice of jewelry patterns.
Apart from jewelry, the house of GRT has also forayed into diverse business groups with its vested interest in hospitality, hotels & resorts, agriculture, Eco-friendly energy sources like solar and wind energy, trading and setting up educational institutions.
The house of GRT Jewellers has a range of collections under several brands like Adore, Elena, Vihara, Zeva, Gina, Viha, Mayuri, Laya, Oriana.
GRT Jewellers offers gold jewelry, silver jewelry, platinum jewelry, diamond jewelry, jewelry made out of pearl, semi-precious stones, precious stones like ruby, emerald, navratna stones, corals, pearls and so on.
GRT Jewellers necklace designs are beautifully designed to suit the occasion and mood of the wearer.
GRT Jewellers mainly manufacture and sell bangles, necklaces, earrings, rings, pendants, bracelets, nose pins, chains made out of gold, platinum, silver, diamonds, rose gold apart from this they also sell silver articles and corporate gifts.
It organizes Bangle Mela, a collection of GRT Bangles which showcases a collection of exotic, traditional and colorful bangle jewelry pieces which are an assortment of unique, trendy and precious bangles.
The Bangle Mela provides finely crafted individual pieces of bangles keeping in mind the tastes of customers apart from the current trends. Bangles are made out of gold, diamonds, platinum, emeralds, rubies, pearls, zircon which are presented in exquisite combinations in the form of contemporary and traditional styles.
The designs, especially of the GRT diamond necklace, has a range of fashionable pieces as well as traditional one which is trendy and easy on the purchase.
Each category of collections is artistically paired out with GRT diamonds and gemstones gaining special attention from customers for their striking appeal.
The GRT Jewellers has a chain of network stores which has its presence in many state capitals apart from some of the foreign locations.
GRT has its presence in the following states of Karnataka, Tamil Nadu, Puducherry, Telangana, Andhra Pradesh. Apart from its stores located in India, it has a strong presence in Singapore, Malaysia, and Dubai.
The showrooms of GRT Jewellers is situated in Chennai, Bangalore, Tirupathi, Hosur, Vishakapatnam, Madurai, Guntur, Puducherry, Trichy, Kumbakonam, Hyderabad, Thanjavur and so on.
The GRT Jewellers Bangalore has stores located in Malleswaram, Jayanagar, Kammanahalli, and Marathahalli.
The aspiring customers can also find the branches through Store Locator.
With the advent of technology, the customer’s woes to know about the existing gold rate on daily basis has come down to a great extent. GRT Jewellers provides a platform in its web portal exclusively wherein it shares the rate of 22 karat gold per gram on a daily basis across the three states of Karnataka, Tamil Nadu, and Hyderabad.
This is done mainly for helping the customers to be aware of the existing gold rates for the day before they head for the purchase of the yellow metal.
The GRT Jewellers has roped in famous celebrity actor Aditi Rao Hydari as its brand ambassador to endorse the jewelry.
There is a huge range of online collections which the customer can check for in the web portal of GRT Jewellers which are unique, trendy yet appears classy on the wearer. One can check for the fabulous Mayuri collections from the house of GRT which offers both office and party wear pieces which range from pendants, rings, bracelets, earrings and so on which grabs the customers attention completely by just having a glimpse of it.
The interested customers can even check for the list of GRT Silver collections with price to understand the pricing pattern, making charges, weight, the rate of silver per gram and so on which is provided on the group’s website.
Like most of the jewelry houses in India, the GRT Jewellers also offer the gold scheme to help their esteemed customers to gain additional discount by enrolling themselves in the gold scheme.
GRT Golden Eleven Flexi Plan is a special scheme offered to the customers who help them to plan and buy the jewelry that they always wanted to buy. The customer can select the desired amount of their choice as a monthly advance payment on joining the scheme. A passbook will be given to keep track of the payments. One has to pay eleven equal monthly advance payments regularly without fail to enjoy the full benefits of the scheme.
Post 11 months of making payment, the customer can choose from their favorite jewelry except for certain items like platinum, ruby, diamond, uncut diamonds, emerald, pooja items, silver articles, silver jewelry, ethnic and vintage jewelry which have charges like wastage or value addition. The customer need not have to pay any kind of wastage or value addition charges on the item which they select. The customer is free to choose either the gold weight based option or can go for value-based ones.
The customer can opt to pick the jewelry piece of their choice on the 12th month and if they do not purchase within the 12th month from the date of enrollment, then the company may opt to refund the total advance amount paid without providing any kind of other benefits to those customers. The refund amount will be sent directly to the member’s registered address through cheque or bank transfer.
Most of the jewelers in India levy charges on customers at the time of purchase apart from collecting the value of gold per gram which is popularly known as making charges. The wastage and making charges usually differ from one jewelry piece to another one. The charges of wastage and making are also different from one jeweler to another.
GRT Jewellers also collects making charges and wastage charges from the customers who buy their products. To know more about the charges levied by GRT Jewellers the customers can visit the nearest shop and enquire about the same.
The house of GRT Jewellers has announced Akshaya Tritiya Offer to its valued customers.
As per the offer, customers can purchase a gift voucher online amidst lockdown situation in the country.
The offer will protect the customers from gold rate fluctuation and can also avail the offer of up to 20% off on wastage on all gold jewellery, get 10% off on diamond and uncut diamonds (except solitaries), no wastages will be charged on gold coins and get 10% off on the maximum retail price of silver jewellery.
Please Note: All the deliveries of jewellery will be made after the end of the lockdown.20 April 2020
The house of GRT Jewellers has announced a Ugadi Offer and as per the offer, customers will get 20% off on making charges of gold jewellery, 15% off on diamond value and 15% off on the maximum retail price of silver jewellery.
It is an exclusive online offer. Interested customers have to make purchases online to secure the benefits of the offer.
This offer is currently ongoing and will last till the end of festival season.23 March 2020
The house of GRT Jewellers has announced Ugadi offer to its esteemed customers. As per the offer, interested customers can get 20% off on making charges of gold jewellery, 15% off on diamond value, 15% off on maximum retail price (MRP) of silver jewellery.
This is an online offer and customers have to purchase jewellery products on the GRT Jewellers online portal to get a discount.
This is a limited period offer and is valid until the festival ends. Hurry to grab the offer, before stocks last.16 March 2020
The house of GRT Jewellers has announced a special offer on its jewellery range to celebrate the Women’s day. As per the offer, customers can get 15% off on the diamond value, 20% off on the making charges of gold jewellery and 15% off on the MRP of silver jewellery.
This offer is valid only on online purchase.
The offer is ongoing and is valid until a limited period.25 February 2020
The house of GRT Jewellers has announced Silver Necklace Mela to its customers. This will be an exhibition cum sale of silver ornaments, wherein customers can avail 10% off on the maximum retail price of silver necklace sets.
This offer is valid between February 10 – March 10, 2020.
The offer is valid at all the stores of GRT Jewellers.17 February 2020
The house of GRT Jewellers has announced a Valentine Offer to its valued customers and as per the offer, the customers can get a silver necklace set which is worth Rs 1500 for free on purchase of gold and diamond jewellery which is worth above Rs 10000.
Also, get 20% off on MRP of silver jewellery as a part of the offer.
This is an online offer and is valid only on purchase of jewellery from GRT by placing a request on its official web portal.
It is an ongoing offer and is valid for a limited period only.4 February 2020
The house of GRT Jewellers has announced a Dazzling Diamond Festival and the customers can get up to 25% off on diamonds. This offer is also valid on the uncut diamonds. Please note that this offer is not valid on Solitaires.
Get 10% off on Oriana diamonds, whose range of jewellery pieces starts from Rs 5,499.
The offer is valid at all the GRT stores located across India.
This offer is valid for a limited period. Hurry to grab the offer, before it ends.13 January 2020
The Tamil Nadu based GRT Jewellers has announced Pongal offer to its loyal customers. As per the offer, the customers can get 20% off on making charges of gold jewellery, 15% off on Diamond value, 15% off on maximum retail price (MRP) of silver jewellery.
It is an online offer and interested customers have to visit the official web site of GRT Jewellers to make the purchase.
The offer is valid untill the end of the Sankranti festival.13 January 2020
GRT Jewellers has announced Great Festivals wherein the customers can get benefited from sparkling offers. As per the offer, every time you buy gold, you will get silver of equal weight free.
This is a limited period offer and is valid at all the stores of GRT Jewels located across India.
The offer is not valid on gold coins or bars or purchase of diamond jewellery. The value addition and making charges for silver articles will be applicable accordingly. The offer is not valid on jewellery whose wastage charges is less than 7%.30 December 2019
The house of GRT Jewellers has announced a dazzling diamond festival wherein customers can get up to 25% off on diamonds except on solitaire. The offer is also valid on uncut diamond jewellery. Also, get 10% off on Oriana Diamonds whose price range starts from Rs 5,499.
The offer is valid at all the store of GRT Jewellers currently and is valid for a limited period.23 December 2019