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John Paul Jones DeJoria, an iconic self-made billionaire and philanthropist, made his fortune co-founding renowned brands such as Paul Mitchell hair care and The Patrón Spirits Company. With a life journey beginning on April 13, 1944, in Echo Park and subsequent stints in the Navy and various sales jobs, DeJoria's entrepreneurial success began with a mere $700 loan. His diverse portfolio extends from entertainment to tech, with a passion for charity, evident from his contributions to causes like Grow Appalachia and support for historical preservation, as highlighted by his recent pledge to save HMS Unicorn.
April 13, 1944 in Los Angeles, California, US
81 years
Hair Products, Tequila
Fashion & Retail
United States
Austin, Texas
Diploma, High School
Eloise Broady (Married: 1993)
4, including Alexis DeJoria
John Paul Jones DeJoria, an American entrepreneur, self-made billionaire, and philanthropist, was born on April 13, 1944, in Echo Park, Los Angeles, California. His parents divorced when he was just two years old, and he spent his early years in foster care until the age of nine.
John Paul DeJoria: Family
DeJoria has been married four times. He is currently married to Eloise Broady DeJoria, whom he wed in 1993. He has four children: John Paul II (or Jr.), Alexis Jones, Michaeline, and John Anthony.
John Paul DeJoria: Career Highlights
DeJoria's career journey has been marked by various notable achievements. He served in the United States Navy for two years and held various jobs, including janitor, door-to-door encyclopedia salesman, and insurance salesman. He entered the hair care industry at Redken Laboratories but was eventually fired.
In 1980, DeJoria co-founded John Paul Mitchell Systems with hairdresser Paul Mitchell, starting with a mere $700 loan. The company became a huge success, leading to the establishment of the Paul Mitchell line of hair products.
DeJoria's entrepreneurial ventures extended beyond hair care. In 1989, he co-founded the Patrón Spirits Company, which produces the renowned Patrón Tequila. He also became a founding partner of the House of Blues nightclub chain.
John Paul DeJoria: Companies
DeJoria has a diverse portfolio of companies and interests. He is involved in Madagascar Oil Ltd., Pyrat Rum, Smokey Mountain Bison Farm, llc, Ultimat Vodka, Solar Utility, Sun King Solar, Touchstone Natural Gas, Three Star Energy, Diamond Audio, a Harley-Davidson dealership, a diamond company (DeJoria), mobile technology developer ROK AMERICAS, the John Paul Pet Company, and J&D Acquisitions LLC.
John Paul DeJoria: Major Achievements
DeJoria's major achievements include co-founding John Paul Mitchell Systems and the Patrón Spirits Company, both of which became highly successful ventures. He is also recognized for his involvement in the film industry as an executive producer and actor, appearing in notable movies such as "You Don't Mess with the Zohan" and "The Big Tease."
John Paul DeJoria: Awards & Achievements
DeJoria has received numerous awards and accolades for his entrepreneurial success and philanthropic efforts.
He was inducted into the Horatio Alger Association of Distinguished Americans in 2004 and received the Ellis Island Medal of Honor in 2007. He was also named Ernst & Young's Entrepreneur of the Year in 2015.
John Paul DeJoria: Personal Life & Legacy
DeJoria is known for his philanthropic work and support for various charities. He is a contributor to political campaigns and actively involved with organizations such as Mobile Loaves & Fishes, Food4Africa, Mineseeker, and Blazer House. He is also the co-creator of Grow Appalachia, an initiative promoting healthy food and teaching farming skills.
John Paul DeJoria: Trivia
DeJoria has shown support for Captain Paul Watson of the Sea Shepherd Conservation Society. He purchased the former McDonald's global headquarters campus in 2019 and pledged £20,000 to save the 19th-century frigate HMS Unicorn in 2022.
John Paul Jones DeJoria was born in Echo Park, Los Angeles, California.
DeJoria's parents divorced when he was two years old.
DeJoria was raised in foster care until the age of nine.
DeJoria served in the United States Navy for two years.
DeJoria held various jobs, including janitor, door-to-door encyclopedia salesman, and insurance salesman.
DeJoria entered the hair care industry at Redken Laboratories but was fired.
DeJoria co-founded John Paul Mitchell Systems with hairdresser Paul Mitchell with a $700 loan.
DeJoria co-founded the Patrón Spirits Company.
DeJoria married Eloise Broady DeJoria.
DeJoria appeared in the comedy film You Don't Mess with the Zohan and The Big Tease.
DeJoria was a guest investor on the ABC reality series Shark Tank.
The documentary Good Fortune was released, depicting DeJoria's struggle and philanthropic work.
DeJoria co-founded ROKiT Group with business partner Jonathan Kendrick.
DeJoria purchased the former McDonald's global headquarters campus.
DeJoria pledged £20,000 to save the 19th-century frigate HMS Unicorn.
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