Reliance Jewels is a part of the Reliance Industries a conglomerate holding company which was started by Dhirubhai Ambani. The corporation has its presence in petroleum, retail, textiles, media, telecommunications, natural gas, petrochemicals domain before foraying into Jewelry business in India.
Reliance Jewels was founded by Mukesh Ambani son of Dhirubhai Ambani. Reliance Jewels brand comes under the Reliance Retail segment. Apart from Jewels, the Reliance Retail has other brands under its umbrella which include – Reliance Fresh, Reliance Market, Reliance Trends, Reliance Digital, Reliance Smart and so on.
The Reliance Industries forayed into the production of fine jewelry during 2007. Today, Reliance Jewels are one of the leading jewellers in India which has a chain of retail stores spread across various locations in India.
Reliance Jewels has many stores which are situated in the state capitals apart from prominent cities in India. The showrooms are located in the state of Jharkhand, Karnataka, Rajasthan, Tamil Nadu, Delhi, West Bengal, Kerala, Uttar Pradesh, Madhya Pradesh and the list goes on.
Reliance Jewels Bangalore showrooms is present in Banashankari, Jayanagar, Koramangala, Malleshwaram, Kamanhalli.
The interested customers of Reliance Jewels can even find the branches through Store Locator.
The Reliance Jewels have a range of collections ranging from gold, silver, diamond and platinum jewelry pieces. One can find stunning designs from the house of Reliance Jewels.
The product collections include traditional as well as the modern contemporary form of jewelry pieces and solitaires. The ornamental collections are guaranteed for purity and quality. The stores showcase a wide range of polki, temple designs, kundan, filigree.
Reliance gold Jewellery provides earrings, pendants, rings, bangles, bracelets, necklace, nose pins and so on which can be worn for many occasions.
The house of Reliance Jewels has various brands under its umbrella-like ASYA, Amora, Miliani, Regalia which are designed by experienced craftsmen.
The Wedding Collections highlights the traditional aspects as well as delicate designs to create a spotlight on the appearance of the bride on her D-day.
Charmz is the collection of jewelry pieces specially crafted for children, this can be worn comfortably as a daily wear.
The Reliance Jewels Kundan collections are exquisitely elegant and beautiful which can add a personal style to the wearer.
Amora collections have a range of jewelry pieces made up of floral architecture which gives it a classy yet modern look.
Reliance Jewels also provides gold and silver coins in various weight to its esteemed customers.
India is a gold loving country. It is impossible to satisfy the thirst for gold for the people of this country. To help the individuals to reduce the burden of visiting local jewelry showrooms, the retail chain house has started showcasing its ornamental products online. Though this portal interested customers can check for available designs by sitting comfortably in their homes and order for the product and get the precious jewelry delivered to their home within a period of some days.
The jewelry products designs, design number, product weight, metal type, stone type and other related details will be provided on the web portal. Aspiring customers can register to get more details of the product.
One of the customer care executives from Reliance Jewels will get in touch with the interested customer to provide more details about the desired product.
The cost of converting raw gold into jewelry is termed as making charges of gold jewelry. There are no fixed making charges with respect to gold jewelry. Different jewelers charge different making charges and it is charged differently for chains, bangles, rings, earrings, necklaces and so on. The making charges are usually expressed in terms of rupees per gram of gold.
Reliance Jewels also charge a percentage on the price of the jewelry as making charges which have to be borne by the customer at the time of purchasing the ornamental jewels.
Purchase of gold is not an easy thing, one has to save lots of money before heading for the actual purchase. Jewelry purchase is a kind of investment of money in gold which is considered as an asset. The asset is treasured for a long period of time and the same will be passed on from one generation to another. To ease out the difficulties faced by its loyal customers the house of Reliance has come out with a Reliance gold plan scheme known as Golden Steps Jewellery Purchase Scheme.
The scheme helps to plan for jewelry purchase for any occasions or festivities or anniversaries, birthdays and so on well in advance.
The scheme can be started by choosing a monthly subscription value in multiples of Rs 500. A customer has to pay a minimum of Rs 1000 per month as an installment for the plan. The installment can be either paid through cash or credit card or debit card or post-dated cheques or electronic clearing service (ECS) prior to due date.
The customer can choose to pay for any one of the monthly installments whose period ranges from 6 months or 11 months or 18 months or 24 months as per their convenience. The maturity amount can be redeemed against gold & diamond jewelry, coins, solitaires.
Customers are entitled to get 350% of one month’s installment at the end of the tenure of the scheme on the 24 month scheme, 210% of one month’s installment at the end of the tenure of the scheme on the 18 month scheme, 85% of one month’s installment at the end of the tenure of the scheme on the 11 month scheme and 20% of one month’s installment at the end of the tenure of the scheme on the 6 month’s scheme.
The customer has to provide the following documents at the time of enrollment
• Duly filled in application form along with signature
• PAN Card copy
• Voter Identity Card
• Driving License
• Aadhaar Card
The unique feature of this scheme is one can even nominate an individual to the account and can provide their name and contact information and an identity proof of the nominated individual.
The Swarna Vriddhi is a gold weight based post dated jewelry purchase scheme. Under this scheme, the gold weight or grammage (based on the 22 karats gold price displayed on a particular day at the store of Reliance Jewels) will be credited to the customers account against the installment amount. The installment will be for a tenure of 9 months wherein customer has to deposit a fixed amount per month. The minimum amount that has to be deposited per month is Rs 1,000. There will be no restrictions on the total number of installments to be paid during a month, but it has to be in multiples of Rs 500 and subject to a minimum of Rs 1,000 every month.
On maturity, the total deposited amount as a value on the date of purchase in terms of gold weight credited to the respective account will be adjusted against the gold price of the jewelry article.
For example: If a customer is depositing Rs 3,000 per month as fixed monthly installment amount for a period of 9 months. Assuming that during the first month the gold rate at the time of making installment is Rs 2,500 per gram then the gold weight of 1.2 grams will be credited to the account during the first month. For the second month the gold rate at the time of installment is Rs 2,700 per gram then the 1.11 grams of gold will be credited to the account for the second month.
The nine months payments will be accepted only during the tenure of the scheme and postmaturity no payments will be accepted. One can pay for the scheme through any of the following methods cash, post-dated cheques, demand draft, credit card, auto clearing house, NEFT. Nomination facility is available for this scheme.
The account will still be valid in case of nonpayment of installments for a continuous period of time, the consumer can redeem the unpaid installments at the end of the tenure to get full benefits of the scheme. If the customer wishes to discontinue the scheme, then they can do so before the end of the tenure and can buy jewelry for the accumulated gold weight in their account as on the date of closure of jewelry scheme.
At the time of opening of the scheme, the individual has to submit the following documents along with the filled application form:
• Proof of Identity – Passport, Election voters ID card, Aadhaar Card, Driving License, PAN Card.
• Proof of Address – Passport, Driving License, Aadhaar Card, Election voters ID card.
Reliance Jewels has come up with Anniversary Special Offer to mark its 11th Anniversary. As a part of the celebrations, the jewelry house is offering a huge discount to its esteemed customers on purchase of gold, diamond and also on gold coins. The customer can get up to 40% off on gold jewelry making charges, up to 35% off on diamond value and up to 75% off on gold coin making.
The offer is valid between August 4 – August 19, 2018, across all the stores of Reliance Jewels in India.
The offer is not valid on Designer Collections and Solitaires.15 August 2018